BSc (Hons) Fashion Management and Strategy 

with Integrated Foundation Year 

Delivered at JCA London Fashion Academy, Mayfair – in a franchised partnership with Arts University Bournemouth   

Lead the Future of Fashion - Responsibly, Strategically, and Creatively.  

The BSc (Hons) Fashion Management and Strategy degree is a value-driven business course designed for students who want to shape the future of the global fashion and lifestyle industries. 

This course equips you with the strategic, analytical, and leadership skills needed to manage fashion businesses ethically and effectively balancing creativity with commercial awareness, and innovation with responsibility. 

Whether you come from a business background or a creative, making-led pathway, this inclusive and adaptable degree supports you in developing the confidence and capability to become a future leader, manager, or entrepreneur in fashion. 

Why choose Fashion Management and Strategy at JCA?  

This course gives you a deep understanding of: 

• How global fashion businesses operate 
• How strategy, data, finance, and marketing drive decision-making 
• How ethical leadership can shape better outcomes for people, planet, and profit 

From day one, you’ll combine theoretical insight with practical application, developing the professional skills employers value most: collaboration, communication, problem-solving, and strategic thinking. 



Graduates leave as well-rounded fashion executives, prepared to lead responsibly in an ever-changing industry. 

Professionally Accredited  

This course is dual accredited with the Chartered Management Institute (CMI). 

Upon graduation, you’ll be eligible to receive a CMI Award, an internationally recognised professional qualification that strengthens your employability and positions you as a future leader or manager.   

Integrated Foundation Year 

The Integrated Foundation Year forms the first stage of this four-year degree, supporting your creative, academic, and professional development before progressing to Level 4. 

Through project-led, problem-based learning, you’ll build a strong foundation in: 

• Business and creative thinking 
• Research and academic practice 
• Communication and presentation skills 
• Understanding creative industries and professional contexts 

The Foundation Year provides a supportive and exploratory environment, enabling you to develop confidence and clarity before moving into the undergraduate stages of the course. 

By enrolling at the Foundation level, you are committing to four years of study, progressing seamlessly from Level 3 through to Level 6. 

Course Structure 

Foundation Year (Level 3): 
Creative and business exploration, academic skills, and professional practice. 

Degree Year 1 (Level 4): 
Fashion systems, consumer insights, social media marketing, and business finance. 

Degree Year 2 (Level 5): 
Sustainable fashion management, live industry brief, merchandising, and career planning. 



Degree Year 3 (Level 6): 
Major Project proposal, production, evaluation, portfolio and graduate futures. 

Course Modules

Level 3

• Creative Challenge 1: Identity, environment and community 
• Creative Challenge 2: Systems, story and change 
• Final Major Project 

Level 4

• Social Media Marketing and Management 
• The Fashion System 
• Consumer Insights 
• Business Finance 

Level 5

• Sustainable Fashion Management 
• Live Industry Brief 
• Career Planning 
• Fashion Merchandising 

Level 6 

• Major Project Proposal 
• Major Project Production 
• Major Project Evaluation and Portfolio 

What You’ll Study

The course is structured to help you build knowledge progressively, moving from core principles to applied strategy and independent leadership. 

Level 3 (Foundation Year): Direction

The Foundation Year helps you build creative confidence, academic skills, and a clear sense of direction before progressing to undergraduate study.

You’ll explore how creative practice responds to identity, culture, systems, and change through interdisciplinary projects that develop your visual, research, and problem-solving skills.

Across the year, you’ll:

• Work across visual, digital, and creative media
• Develop research, storytelling, and communication skills
• Build confidence in project planning and presentation
• Create a digital portfolio demonstrating your ideas and development
• Complete a Final Major Project aligned with the BSc (Hons) Fashion Management and Strategy degree pathway.

By the end of Level 3, you’ll have the skills, knowledge, and portfolio needed to progress confidently into Level 4.

Level 4 (Year 1): Foundations of fashion management  

In your first year, you’ll develop a strong grounding in fashion business fundamentals, including: 



• The global fashion system 
• Consumer behaviour and insight 
• Business finance and data literacy 
• Social media marketing and management 

You’ll be encouraged to critically question industry practices from the outset, tackling challenges such as fair pricing, transparency, equality, and ethical value chains. 

Level 5 (Year 2): Application and innovation  

Year 2 focuses on applying your knowledge to real-world fashion management challenges. 

You’ll explore: 

• Sustainable fashion management 
• Supply chains, merchandising, and range planning 
• Commercial decision-making through live industry briefs 

You’ll also be supported in developing a career plan, helping you map your pathway beyond graduation whether into employment, entrepreneurship, or postgraduate study. 

Optional Placement Year  

Between Levels 5 and 6, you can choose to spend a year in industry, further strengthening your experience and employability before returning for your final year. 

Level 6 (Year 3): Strategic leadership and realisation  

Your final year focuses on independent, strategic thinking. 

You’ll undertake a self-initiated major project, which may be: 

• Based on a live industry brief 
• A hypothetical business or strategy project 
• Preparation for launching your own fashion business 

With structured support, you’ll develop a research-informed project that demonstrates your ability to apply management theory to real-world fashion contexts. 

Careers and graduate futures  

Graduates of BSc (Hons) Fashion Management and Strategy progress into roles such as: 

• Fashion brand manager 
• Marketing or strategy executive 
• Merchandiser or buyer 
• Sustainability or CSR manager 
• Business development or consultancy roles 
• Entrepreneur or start-up founder 

The course prepares you to be a flexible, ethical, and strategic leader, equipped for employment, further study, or enterprise in global fashion and lifestyle industries. 

Entry Requirements

JCA welcomes applications from all different educational profiles and experiences as talented creatives can develop in many environments. Applicants interested in this course are encouraged to engage with the JCA community through an informal interview or a ‘taster day’ event.

Applicants with completed Level 3 qualifications:

Applicants should have the equivalent of 32 UCAS points.

Mature Applicants/‘Non-Academic Route’/Applicants without completed Level 3 qualifications:

Applicants with non-traditional profiles and backgrounds can still be considered for admission to the course as aptitude may be demonstrated through other means. Applicants in this category would normally need to demonstrate a minimum of 2 years post GCSE (level 2 equivalent) professional/work experience and have met with an interviewing tutor. To be considered for admission in this stream, applicants may be asked to provide:

• In-person participation in practical activities at an on-campus taster day event
• verbal or written account of their previous experience, study or career goals
• a genuine commitment to and motivation for further study in this subject
• a more detailed written or verbal rationale for career or professional development and progression within this sector
  

Ready to Lead Change in Fashion?  

If you want to combine business strategy with ethical leadership and make a meaningful impact on fashion, BSc (Hons) Fashion Management and Strategy at JCA London Fashion Academy is your next step. 

Apply now and start shaping the future of fashion.  

Applications are now open for the April 2026 intake. Places are limited, so begin shaping your future in ethical fashion leadership today.